OUR PROCESS

YARAISMAIL pieces are designed and made to be multi-functional and transeasonal; silhouettes can be layered or combined with each other from various collections and seasonal drops.

Our brand is built on the philosophy of sustainability and slow fashion, with timeless pieces that serve your individuality. From fabric to form to function, our design choices are made to further accentuate your originality and style, all while focusing on functionality and world environmental causes.

From design to production to customer engagement, our process is based on a strong environmental consciousness embedded into our brand identity. 

For more information on our sustainability efforts check out our impact page.

Textiles created through fabric manipulation techniques as part of our zero-waste initiative are designed and produced in-house, along with our naturally hand dyed and printed fabrics.

A selection of our natural dye materials are sourced through our collaborations within other industries, other brands and businesses – furthering our ethos on connectivity.

Additionally, Creative Director Yara shares her knowledge and experience on natural dyeing through customised workshops, offered at select venues and retreats around Egypt.

For more information check out our upcoming workshop retreats.